12.05.2014 - Apple will buy the “headphones”

The price of Apple has increased significantly after the news on the soon completion of purchase of the producer of headphones and audio technics Beats Electronics, which also owns the internet service Beats. Beats Electronics was established in 2008 by the famous producer known under the name of Dr. Dre.

According to some reports the deal could reach $ 3.2 billion. The acquisition may be the largest in the company's entire history. This step of Apple can help the company to strengthen its position in the market of audio accessories and online music services.

We are positive about this deal, but we also consider the potential for further growth as quite limited. The average target price for 1 share is 621 dollar.

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