The Chinese corporation Alibaba continues to increase capitalization due to the increased demand for the company's shares. It is expected that about half of the purchases in China in 10 years will be conducted using the online platform of the company. Currently part of online shopping services using Alibaba in China is about 80%, but the proportion of the population that uses this service is only 25%. It is worth recalling that the share price rose by 41% after the placement of 68 dollars per share in September. We maintain a medium-term positive outlook on the stock and recommend keeping them in long-term portfolio with growth potential by 60-70% per year.